T-Mobile and Richard Sherman Team Up

January 26, 2015 at 7:14 am by Terez in Richard Sherman, Seattle Seahawks


Seattle Seahawks defensive star Richard Sherman tweets with TMobile’s CEO, gets new ad deal. Incl free rides for Super Bowl fans on these. “Richard and I share the same philosophy – compete aggressively, shake up the status quo and most importantly, give it everything you’ve got … every time,” said John Legere, president and CEO of T-Mobile US, Inc. “With that kind of alignment, this partnership just flat-out makes sense.” “I like T-Mobile’s style,” said Sherman. “They tell it like it is and disrupt the game. That sounds familiar.” The partnership was born from a very recent Twitter exchange between T-Mobile CEO John Legere and Sherman. Sherman knows exactly what he’s doing, and what he’s doing is making bank.-TO