T-Mobile and Richard Sherman Team Up

January 26, 2015 at 7:14 am by Terez in Richard Sherman, Seattle Seahawks

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Seattle Seahawks defensive star Richard Sherman tweets with TMobile’s CEO, gets new ad deal. Incl free rides for Super Bowl fans on these. “Richard and I share the same philosophy – compete aggressively, shake up the status quo and most importantly, give it everything you’ve got … every time,” said John Legere, president and CEO of T-Mobile US, Inc. “With that kind of alignment, this partnership just flat-out makes sense.” “I like T-Mobile’s style,” said Sherman. “They tell it like it is and disrupt the game. That sounds familiar.” The partnership was born from a very recent Twitter exchange between T-Mobile CEO John Legere and Sherman. Sherman knows exactly what he’s doing, and what he’s doing is making bank.-TO

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