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Coaching is a Risky Business

March 31, 2009 at 12:42 pm by Terez in Bobby Knight, Coach K, Coach Roy Williams, Rick Pitino

Activision Publishing, Inc. makes a slam dunk with the latest installment of the “Risky Business”- inspired advertising campaign featuring four of the best-known national collegiate basketball coaches of all time and their surprise encounter with world-famous rock band Metallica. The ad will highlight the coaches jamming on instruments from Guitar Hero Metallica to the song “Old Time Rock and Roll,” performed by Bob Seger. The commercial, airing now and throughout the men’s college basketball playoffs and championship game, features the all-time leader in college basketball coaching wins Bob Knight gripping the mic, arch rivals Duke University Coach Mike Krzyzewski (“Coach K”) and University of North Carolina Coach Roy Williams sharing duties on the guitar, and former NBA coach and current University of Louisville Coach Rick Pitino dominating the drums. During their performance, the men are confronted by legendary rock band, Metallica, who are unimpressed by the coaches’ rock and roll fantasy. — Activision Publishing, Inc.

I recognized the coaches but Metallica got old as shit. Funny spoof on risky business. -TO

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